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Perfect your look with the latest essentials from No7

01 June 2016
News Beauty

Are you a fan of the iconic winged eyeliner? Or perhaps on top of the trends with your strobing technique? No7 can help you perfect these looks with their latest essentials. Plus, with top tips from our resident expert No7 advisor and this season’s key nail colours, it’s time to get excited…


‘Strobing’ is the newest technique taking the beauty world by storm, a fancy way of highlighting, which leaves skin looking glowing and dewy with a subtle shimmer. The NEW No7 Skin Illuminator Bronze 30ml (£12.50) contains multi-faceted light reflectors that will enhance your natural complexion and give you a healthy golden glow. This versatile illuminator can be used in three different ways to enhance your natural radiance: use it as a primer before you apply your foundation for flawless coverage. You can also mix with your regular foundation to be extra dazzling or lightly apply as a highlighter to your cheek bones and brows for a radiant, luminous look.


                                                                     Winged Eyeliner

The iconic, winged eyeliner has stood the test of time and is still one of the most popular eyeliner looks on the catwalk and red carpet.

For the seasoned professionals, No7 has launched a NEW No7 Stay Perfect Gel Eye Liner (£8.50), the ultimate answer to smudge free eyeliner, which is waterproof and can last up to 24 hours. For best results, apply the gel liner using the No7 Precision Eye Liner Brush (£8).

For those who consider themselves to be more of a novice, No7 has extended the No7 Precise Liquid Liners (£8.50) family, to include Dark Chocolate, Silver Shimmer, Navy, Bright Green and classic Black. With a built in extra-slim brush that is easy to apply, these liners are perfect to provide your lids with a slick of colour.

No7 advisor, Samantha Greeves recommends, “If you struggle to get a smooth line with your liner, first use a pencil eye liner to give yourself a guide for the liquid or gel liner. I like to clean up my eyeliner by sweeping across a cotton bud dipped in eye makeup remover, to get rid of any little mistakes and create an ultra-smooth line!”


Seasonal Nails

Summer nails dont have to be all about bright neon colours. These new shades from the No7 Gel Finish Nail Colour (£7) range, are a great way to break free from the norm and make a real nail statement! The Pink Mocha and Olive are an ideal option a day time look and the Khaki Gold and Midnight really vamp things up and look great against bronzed skin.


All products available in store and online at from 6th July 2016


For samples, images or expert quotes please call the No7 Media Centre team on 020 7025 6677 or email


For further details, clinical trial results and before and after images please visit the No7 press hub at

Notes to editors

About No7

No7 is the UK’s leading skincare brand, available exclusively at Boots. Launched in 1935 with a range of ‘deluxe beauty preparations’ offering ‘the modern way to loveliness’, No7 was the first brand to democratise beauty in the UK, bringing premium, affordable products to British women. Swiftly establishing itself as a leading brand, it developed a rapport with women, identifying their needs, providing products and making them feel fabulous. This ethos has stayed and led No7 to become the UK’s leading skincare brand, delivering new products to meet women’s beauty needs.

The No7 team continues to invest in ground-breaking research and development and our international team are responding to the ever changing needs of its millions of customers every day. From No7’s range of clinically proven anti-ageing serums, to the breakthrough No7 Match Made Service, No7 customers believe in the power of our products as much as we do. 

About Boots UK

Boots UK (, the UK’s leading pharmacy-led health and beauty retailer, is part of the Retail Pharmacy International Division of Walgreens Boots Alliance, Inc. (Nasdaq: WBA), the first global pharmacy-led, health and wellbeing enterprise.  With 2,510** stores in the UK, Boots UK is committed to providing exceptional customer and patient care, be the first choice for pharmacy and healthcare and offer innovative 'only at Boots' exclusive products such as the UK’s leading skincare brand No7, all delivered with the great value customers love. Created over 165 years ago, the Boots brand is still at the heart of the communities it serves.




What’s new at Boots? Find out the latest updates from the UK’s largest pharmacy-led health and beauty chain – from new products and services to important business developments.



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Boots is the UK’s leading health and beauty retailer with over 52,000 team members and around 1,900 stores, ranging from local community pharmacies to large destination health and beauty stores.*

Boots serves its customers and patients for life as the leading provider of healthcare on the high street and the UK’s number one beauty destination. It offers an unrivalled depth and breadth of products, which incorporates its extensive own brand range and innovative portfolio of brands, including No7, the UK’s No1 skincare brand, Soap & Glory, Liz Earle Beauty and Sleek MakeUP.

2024 marks Boots’ 175th anniversary year. Founder John Boot opened a herbalist store in Nottingham in 1849 to offer an affordable alternative to traditional medicines. His son Jesse expanded the business to become a modern retailer and the biggest chemist in Britain. Throughout its history, Boots has listened, learned and innovated, and it continues to challenge itself to improve its products and services every day.

Boots is part of Walgreens Boots Alliance, which is a global leader in pharmacy-led, health and wellbeing retail.  More company information is available on

*Figures accurate as of 31 May 2024