• Boots has relocated to a bigger and better store in Birmingham New Street Station
• New store is centrally located and has been designed to provide an improved customer experience
• Customers on the go can choose from a huge food and drink offering and extended range of health, wellness and beauty essentials until 10pm

Boots has opened a new store at Birmingham New Street Station this week, offering customers the opportunity to shop from an extended range of health, wellness and beauty essentials.

The larger store has relocated to the heart of the station with a brand-new look and feel for customers. The new store has been designed to create the very best shopping experience for customers travelling in and out of Birmingham, offering a curated range of health, beauty and everyday essentials.

Customers travelling through Birmingham New Street Station can also take advantage of the Boots Click & Collect service, through which they can shop the full Boots range online and pick up conveniently on the go just before they travel.

Customers looking for last-minute travel items also have a wide range to choose from, including toiletries from popular beauty and skincare brands, including Beauty of Joeson, Bubble and Byoma, as well as exclusive ranges from No7, Soap & Glory and Boots own brand. They can also choose from a wide selection of food and drink options, also available as part of the classic Boots Meal Deal.

The store continues to offer extended trading hours for customers on-the-go, so they can get all their health and beauty essentials early in the morning or late at night, opening from 7am to 10pm seven days a week.

Raj Ragbotra, Store Manager at Boots Birmingham New Street Station, said: “We’re really excited to bring a brand-new Boots store to Birmingham New Street Station, right at the heart of the city’s busiest station.

“We welcome hundreds of people to our store each day, whether that’s commuting, travelling, or simply passing through, we love being able to help and to offer something for everyone – from a classic Boots meal deal to paracetamol, to blister plasters or a new lipstick. Our new store offers quick access to trusted Boots essentials when and where our customers need them most, catering for all our customers' needs.”

Boots first opened a store on New Street in 1895 – the first Boots store in Birmingham, later opening a store at the Station in 1977.

Inside the new Boots Birmingham New Street store

Boots team members outside the new Boots Birmingham New Street store