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Boots Opticians store in Nottingham Victoria Centre receives exciting new makeover

23 February 2023
News Brand
  • Boots Opticians in Nottingham’s Victoria Centre unveils fresh new look after recent refurbishment
  • The store celebrated with a ribbon-cutting ceremony attended by the Lord Mayor of Nottingham, Wendy Smith

Boots Opticians has unveiled an exciting new look for its Nottingham Victoria Centre store, after undergoing a contemporary refurbishment to update and modernise the area. 

The Victoria Centre Boots Opticians, which opened in 1983, was the first in-store practice for Boots. This latest revamp is part of a wider investment programme in Boots Opticians stores across the country to improve and refresh the store environment for both customers and team members.

The Victoria Centre Boots Opticians store now has a modern look and feel following its refurbishment.

Nottingham residents wanting to check their eye health with an eye test, in search of a new pair of glasses or sunglasses or looking for contact lenses, will now have access to upgraded equipment for an enhanced in-store service.

The area also has a new open plan and modern design, making it easier for customers to browse and try the many frame styles and shapes on offer, including designer brands such as Tom Ford, Gucci, Mulberry, as well as sustainable ranges and stylish own brand frames starting from £40.

The Boots Opticians in Nottingham Victoria Centre now has a refreshed modern look and feel 

As well as NHS and private eye tests, contact lens aftercare and free contact lens fitting and trials, Boots Opticians Victoria Centre offers OCT eye scans. These are cutting edge, non-invasive scans that allow the Optician to see what’s going on under the surface of the eye. It takes a couple of minutes and can help to detect underlying conditions, such as glaucoma, before any symptoms occur.   

The new look store also has a dedicated and revamped Boots Hearingcare facility, with an expert team of audiologists who can offer free hearing checks and provide advanced solutions for hearing loss.

James Pye, Store Manager at Boots Opticians Nottingham Victoria Centre said: “We are delighted to show off our new refreshed store and can’t wait to welcome the people of Nottingham, whether they are coming in for an eye test for the first time, upgrading their frames or having a contact lens check. We hope they will love it, as much as we do!” 

To officially re-open the store, the Lord Mayor of Nottingham, Wendy Smith attended a ribbon cutting ceremony. The store also hosted a special launch party to celebrate its transformation with free cupcakes available for customers. 

Lord Mayor of Nottingham Cllr Wendy Smith met the Boots Opticians store team before cutting the re-opening ribbon.

The Lord Mayor with the Boots Opticians store team

Find out more about Boots Opticians and book an eye test here: 

Free hearing checks can be booked online at


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Boots is the UK’s leading health and beauty retailer with over 52,000 team members and around 1,900 stores, ranging from local community pharmacies to large destination health and beauty stores.*

Boots serves its customers and patients for life as the leading provider of healthcare on the high street and the UK’s number one beauty destination. It offers an unrivalled depth and breadth of products, which incorporates its extensive own brand range and innovative portfolio of brands, including No7, the UK’s No1 skincare brand, Soap & Glory, Liz Earle Beauty and Sleek MakeUP.

2024 marks Boots’ 175th anniversary year. Founder John Boot opened a herbalist store in Nottingham in 1849 to offer an affordable alternative to traditional medicines. His son Jesse expanded the business to become a modern retailer and the biggest chemist in Britain. Throughout its history, Boots has listened, learned and innovated, and it continues to challenge itself to improve its products and services every day.

Boots is part of Walgreens Boots Alliance, which is a global leader in pharmacy-led, health and wellbeing retail.  More company information is available on

*Figures accurate as of 31 May 2024