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Start this New Year with an easy beauty resolution you can keep

14 January 2016
Feature Brand

Introducing the No7 Protect & Perfect Intense ADVANCED Moisturising Body Serum, now even more powerful

January is a time of reflection when we vow to become a health conscious clean eater, to start the perfect skincare regime, and of course to look good from head to toe.

When planning your anti-ageing routine, it’s easy to focus on your face and forget about the tell-tale signs on the body. Applying the new No7 Protect & Perfect Intense ADVANCED Moisturising Body Serum means you can smooth the skin’s texture to visibly improve signs of ageing on the body, without having to do anything else.

The latest from the trusted No7 Protect & Perfect Intense ADVANCED range is powered by the next generation anti-ageing peptides Matrixyl 3000 Plus™ from the famous facial serum, and has been clinically proven to give firmer feeling to the skin.  

It’s easy to forget a body serum as part of your daily routine, but with its non-greasy lightweight feel, you can instantly hydrate your skin after your morning shower or night-time bath. With both Argan Oil and Hyaluronic Acid, these moisturising ingredients help to restore more youthful looking skin.

Dr Mike Bell, Skincare Scientific Advisor for Boots UK said: “If you’re like me, you probably make big gestures at the beginning of the year to get fit or give something up, but why not try simply adding something to your routine or upgrading to the new serum? That way you know you’re improving your skin without any of the hassle and broken promises. The serum isn’t at all sticky, and you can really concentrate on the areas more prone to ageing such as the chest and neck”.

No7 Protect & Perfect Intense ADVANCED Moisturising Body Serum 200ml available in Boots from 26th December for £24.95

Notes to editors

About No7

No7 is the UK’s leading skincare brand, available exclusively at Boots. The ambition of No7’s brand campaign is to allow women to tell their story through their own voice, and encourage other women to experience it too. It is a real celebration of British beauty, inspiring women to experience their ‘Ta Dah!’ moment. With no air-brushing or re-touching, the campaign shows the range of positive looks and emotions women can experience.

The No7 team continues to invest in ground-breaking research and development and our international team are responding to the ever changing needs of its millions of customers every day. From No7’s range of clinically proven anti-ageing serums, to the breakthrough No7 Match Made Service, No7 customers believe in the power of our products as much as we do. 

About Boots UK

Boots UK (, the UK’s leading pharmacy-led health and beauty retailer, is part of the Retail Pharmacy International Division of Walgreens Boots Alliance, Inc. (Nasdaq: WBA), the first global pharmacy-led, health and wellbeing enterprise.  With 2,510* stores in the UK, Boots UK is committed to providing exceptional customer and patient care, be the first choice for pharmacy and healthcare and offer innovative 'only at Boots' exclusive products such as the UK’s leading skincare brand No7, all delivered with the great value customers love. Created over 165 years ago, the Boots brand is still at the heart of the communities it serves.

*As at 31 August 2015 excluding equity method investments


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Boots is the UK’s leading health and beauty retailer with over 52,000 team members and 2,100 stores, ranging from local community pharmacies to large destination health and beauty stores.*

Boots serves its customers and patients for life as the leading provider of healthcare on the high street and the UK’s number one beauty destination. It offers an unrivalled depth and breadth of products, which incorporates its extensive own brand range and innovative portfolio of brands, including No7, the UK’s No1 skincare brand, Soap & Glory, Liz Earle Beauty and Sleek MakeUP.

2024 marks Boots’ 175th anniversary year. Founder John Boot opened a herbalist store in Nottingham in 1849 to offer an affordable alternative to traditional medicines. His son Jesse expanded the business to become a modern retailer and the biggest chemist in Britain. Throughout its history, Boots has listened, learned and innovated, and it continues to challenge itself to improve its products and services every day.

Boots is part of Walgreens Boots Alliance, which is a global leader in pharmacy-led, health and wellbeing retail.  More company information is available on

*Figures accurate as of 30 November 2023