Boots opens its doors to a new look store of the future in Sheffield Meadowhall
16 October 2019
For over 135 years Boots has sought to bring the best of health and beauty to Sheffield and at 10am on Friday 18 October it is officially opening its new format store in Meadowhall – the first outside London. The 27,986 square foot store features brand new Beauty and Wellness halls, and will introduce exciting new brands, innovative experiences and access to expert advice.
The new Beauty Hall will have over 300 exciting brands, including Fenty Beauty, Urban Decay and Florence by Mills with advice on all the brands from the passionate and committed Boots Beauty Crew, as well as an Instagram point and two beauty studios. Sheffield Meadowhall will also be home to Boots biggest wellness range outside London, with 25 new brands including Beauty Kitchen and Equi London.
In Pharmacy, customers will have access to ‘fast lanes’ and secure lockers for a different way to collect their prescriptions, extra advice and consultation spaces and a warmer and friendlier waiting area. Customers can also visit the stylish new Boots Opticians and Hearingcare spaces, creating a one-stop shop for all their beauty, healthcare and wellness needs.
Customers are invited to celebrate with Boots and see the new look store on Friday 18 October from 10am. The first 150 lucky customers will receive a goody bag with amazing products from Fenty Beauty, Ole Henriksen, Too Faced and many more.
There are lots of great experiences planned during launch day including a FitBit studio with the chance to win a FitBit, and hair colour consultations and makeovers with Josh Wood. There will also be appearances from social media stars Sophie Hannah and Jake Jamie.
Finally, Boots will continue its sustainability journey by introducing a rehydration point for refilling water bottles. There will be no single use plastic bags used in the new store; they have been replaced with unbleached brown paper bags. This is a continuation of Boots journey to reduce plastic use across the business with expected usage down across the chain by over 1,000 tonnes this year alone.
Sebastian James, Managing Director, Boots UK and ROI said "Our new Sheffield Meadowhall store is a truly exciting moment for us - our first new look store outside of London, and in a city where Boots has had a presence for 135 years. The store is full of exciting beauty brands, ideas for living well and services to help you get better, all with the great care that Boots colleagues give. As we transform our stores we will learn what people love and want from this shop and this will help us shape a blueprint for our whole 2,500 store estate.”