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Boots celebrates Purple Tuesday 2021

01 November 2021
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Written by Ben Horner, HR Director 

Tomorrow, Boots is celebrating Purple Tuesday; a day on which organisations like ours are called to take action to better understand the needs of disabled customers and to put solutions in place to support them.

Statistically, one in every five of our UK customers will have a disability and at least half of our customers are connected to a disabled person. 

As the 2021 Purple Tuesday Health and Beauty Sector Partner, we are committed to highlighting the needs of disabled customers across the UK.

I am proud that our team members will always look to provide exemplary service to every customer in store and, earlier this year, we introduced the hidden disability lanyard scheme and trained our teams to help create an even more inclusive shopping environment for our disabled customers. We also have at least one trained Dementia Friend in all our stores and our Boots.com and estates teams work hard every day to make sure our digital and store shopping environments are as accessible as possible. 

But we know we can always do more to make shopping experiences more inclusive and so, on Purple Tuesday, we’re re-emphasising our commitment to disability awareness training for all team members. As the Boots UK Executive Champion for Disability Inclusion, I know that a continued focus on disability inclusion will result in the best and most accessible experience for our disabled customers.

Purple Tuesday launches in Piccadilly Circus tomorrow morning when the lights will turn purple and, to show our support, we’re turning our Boots logo purple too. We’re asking our team members to help us celebrate by posting a photo giving a ‘thumbs up’ for disability inclusion or by wearing something purple. Customers are welcome to join us too! Share your pictures with the hashtag #PurpleTuesday on social media.

I hope everyone will join me in raising awareness about disability inclusion – not just tomorrow, but every day!

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Boots is the UK’s leading health and beauty retailer. Its mission is to be the first choice for pharmacy, health and beauty caring for people, customers and communities everywhere.

With around 52,000 team members and over 2,200 stores, ranging from local community pharmacies to large destination health and beauty stores, Boots serves its customer and patients’ wellbeing for life.

Boots is the UK’s number one beauty destination and largest pharmacy chain, dispensing medicines and providing essential healthcare services. It offers an unrivalled depth and breadth of product offering including its innovative portfolio of brands, including No7, the UK’s No1 skincare brand, Soap & Glory, Liz Earle, Sleek MakeUP and YourGoodSkin. For over 170 years, Boots has listened, learned and innovated, and it continues to challenge itself to improve its products and services every day.

Boots is part of Walgreens Boots Alliance, which is a global leader in pharmacy-led, health and wellbeing retail. More company information is available on boots-uk.com.

 

*Figures as of 28 February 2023